Brand defense strategy

 

 

Register a trademark - Strategy

The strategy we usually suggest to follow is:


Before proceeding with the trademark filing, carry out a search for precedence following which it may be decided not to proceed with the filing or to partially or totally modify the initially chosen distinctive sign.


Web Brand Protection, Register domains of interest to prevent trademark infringement on the Internet.


Filing of the Italian trademark.


Filing of the Community and/or international trademark and any foreign national trademarks.


Use the surveillance service of the brand.

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